Thursday, December 26, 2019

Essay On Bipolar Disorder - 849 Words

People who have been diagnosed with bipolar disorder are usually on a regimen of mood stabilizers. According to the study published by Human Psychopharmacology: Clinical Experimental those who suffer from mental illness are regularly prescribed many psychotropic medications, yet to get effective treatment the patient must adhere to the regimen (Bauer et al., 2010). The purpose of this study was to investigate whether the daily amount of medications that the patient took was associated with the patient’s self-reported adherence of taking a mood stabilizer (Bauer et al., 2010). The methods used were data collection in which 312 patients with bipolar disorder had to document sleep, mood, and the medications like lithium or valproate that†¦show more content†¦Bipolar disorder is a serious chronic mental illness that can change the way individuals think, perceive and remember information. According to the study done by Cognitive Therapy Research, negative attributional s tyles and maladaptive attitudes can bring out a depressive state especially if one is encountering a stressful life event (Reilly-Harrington et al., 2010). The purpose of this study was to examine how patients with bipolar disorder enrolled in the â€Å"Systematic Treatment Enhancement Program for Bipolar Disorder (STEP-BD)† think and perceive information and how that correlates to the measures of manic and depressive symptoms (Reilly-Harrington et al., 2010). Thus, two measures of cognitive styles such as â€Å"Dysfunctional Attitudes Scale (DAS) and the Attributional Style Questionnaire (ASQ)† as well as mood assessments were needed to be completed by 395 out of 500 bipolar patients (Reilly-Harrington et al., 2010). DAS assessed whether the individual supported dysfunctional attitudes such as â€Å"I am nothing if a person I love doesn’t love me back† by rating on a â€Å"7 point Degree of Belief scale† (Reilly-Harrington et al., 2010, p. 27). Me anwhile, ASQ assessed the attributions for six positive and six negative theoretical eventsShow MoreRelatedEssay Bipolar Disorder1447 Words   |  6 PagesBipolar Disorder Bipolar disorder, also known as manic-depressive illness affects about 1.2 percent of the U.S. population (8). It is defined by fluctuating states of depression and mania throughout ones life. Those who are depressed may be restless, irritable, have slowed thinking or speech, decreased sexual activity, changes in appetite and sleep patterns, suicidal thoughts as well as other changes. Those in a manic state may have increased activity or energy, more thoughts and faster thinkingRead MoreBipolar Disorder Essay1615 Words   |  7 PagesBipolar disorder, also commonly referred to as manic-depressive illness, is a brain disorder that causes unusual and heightened swings in a person’s mood, energy level, and ability to function. The symptoms of bipolar disorder can be severe and therefore, they are quite different from the normal shifts in mood that everyone goes through on a daily basis. The effects of bipolar disorder can result in broken relationships, poor performance at wor k or school, self-mutilation, and even suicide. HoweverRead MoreBipolar Disorder Essay844 Words   |  4 PagesBipolar disorder also known as manic depression has always been a mystery since the 16th century. History has shown that it can appear in almost everyone. Bipolar disorder causes mood swings in energy, thinking, and other behavior. Having a bipolar disorder can be very disabling (Kapczinski). A study was evaluated and about 1.3% of the U.S population of people suffers from bipolar disorder. Stressors and environmental influences can trigger and cause a person to go through numerous episodes. BipolarRead More Bipolar Disorder and the Essay979 Words   |  4 PagesBipolar Disorder and the War on Drugs Bipolar disorder, also known as, manic-depressive illness, is a brain disorder that results in unusual shifts in a persons mood, energy, and ability to function. More than two million American adults (or, about one per cent of the population aged eighteen and older in any given year) are afflicted by this affective disorder (1). Yet, because it cannot be revealed by a blood test or other physiological means, patients may suffer for years before it isRead MoreBipolar Disorder Essay1129 Words   |  5 Pages Furthermore, inflammation is linked with bipolar disorder and can explain some of the comorbidities such as diabetes, heart disease, and obesity, that result in decreased life expectancy. Inflammatory molecules are produced in the periphery by immune cells such as helper T cells and macrophages, in response to pathogens or cell damage. The proinflammatory molecules produced in the body can stimulate the microglia and other neuroimmune cells, by entering the brain through regions where the bloodRead MoreEssay on Bipolar Disorder 1279 Words   |  6 PagesMental illness comes in many forms one of the most prevalent forms facing people today is depression. The realm of depression encompasses many different types and forms, some of these are, Seasonal Affect Disorder commonly called SAD, Bipolar Disorder, Postpartum, Chronic Depression, and situational depression to name a few. When many people think about depression they think about a person who is stereotypically down on life. Howev er they don’t see the people who suffer from extreme highs, as wellRead MoreEssay on bipolar disorder502 Words   |  3 Pages Bipolar Disorder also known as Manic Depressive Illness involves outstanding mood swings. The individual has periods of depression, and periods when they feel either unusually good or pressured and irritable. It affects 1-2% of the population. Genetics plays a significant role. About 15% of children with one bipolar parent develop the disorder. Treatments include medication, supportive psychotherapy and occasionally ECT. Medications include lithium, anticonvulsant drugs (carbamazepine (Tegretol)Read MoreBipolar Disorder Essay1456 Words   |  6 PagesThere are many factors that influence the treatment outcomes of individuals experiencing bipolar disorder. Demographic variables such as gender, socioeconomic status, and ex-offender status may have an impact on an individual’s overall perspective towards mental health, thus affecting the willingness to seek treatment and overall outcomes. Recent research examined the relationship between gender differences and counseling outcomes and found both genders responded positively to psychotherapy (WatsonRead MoreEssay on Bipolar Disorder1556 Words   |  7 PagesBipolar Disorder The aspect of bipolar disorder has been a mystery since the 16th century. It was rumored that Vincent Van Gough suffered from bipolar disorder. There is a large group of people suffering from this disorder, however there are no causes or cures for it. Bipolar disorder impairs one’s ability to obtain and sustain social and occupational success. The journey for even a cause will continue for many years to come. Affective disorders are characterized by a depressedRead MoreBipolar Disorder Essay1351 Words   |  6 Pages​Bipolar Disorder, also known as a manic depressive illness, is classified as a brain disorder; that causes unusual shifts in the mood, energy, activity levels, and the ability to carry-out day to day tasks. The majority of bipolar individuals experience alternating episodes of mania such as an elevated or euphoric mood or irritable state (US Department of Health 1) (Thackey 127). Bipolar Disorder falls under the category of a mood disorder, 3% of the general population suffers from bipolar disorder

Tuesday, December 17, 2019

Issues of Relativity and Evolution Assignment Example

Essays on Issues of Relativity and Evolution Assignment The paper "Issues of Relativity and Evolution" is a wonderful example of an assignment on science. Scientific discovery plays a significant role in the development of human culture. In the twentieth century, developments in quantum physic had significant impact on American societies. Americans became the first witnesses of the potentials of modern physic. Indeed, quantum physic had a cultural larger cultural effect than the Darwin theory of natural selection. Unlike the dawn’s theory of natural selection, American scholars developed most of the quantum theories, with Einstein being the leading scientist. Furthermore, quantum physics had a significant influence on World War II and the cold war, and the rise of the information age. These occurrences transformed the views of ordinary Americans on science and inventions. SputnikSputnik 1 was the first manmade object to be launched into an orbit around the earth by the Soviet Union. The satellite came as a surprise to the Americans and it has sparked the so-called Sputnik crisis. This was followed by the Space Race between the United States and the Soviet Union. Indeed, the launch did promote fear among Americans. Lack of efficient communication systems led people into believing that the Soviets had ill motives against the Americans. However, the launch stimulated hope among the scientist concerning successful launches. The last Apollo mission happened in 1972, exactly 15 years after the launch of sputnik. The 15-year period remains the most vibrant period in history in terms of scientific discovery and the advancement of space technology. Indeed, the period brought unity among Americans. Big ScienceBig sciences have a role in the achievement of larger scientific endeavors. The big science projects, attempt to provide a response to the big scientific questions that have evaded scientists for years. Consequently, the projects have popularized science. In particular, Big Sciences have sparked interests among young scholars. For instance, NASA activities, the latest being the Curiosity Project on Mars, have attracted millions of people across the globe. Other projects such as the CERN Large Hadron Collider have immense potential in the development of science. Science FictionAs a genre, science fiction often incorporates visions of utopia, dystopia, or uneasiness regarding the role of science within society. For instance, the movie Armitage II depicts a world controlled by cyborgs. The movie raises fears on future developments in science particularly robotics and space science. In another movie The Day the Earth Stood Still (1951), the filmmaker illustrates the impact of space-age on humanity. This movie raises the big question of astronomy. Are we alone in the universe?

Monday, December 9, 2019

Strategic Marketing Promotional Campaigns Nestle

Question: Discuss about the Strategic Marketing for Promotional Campaigns Nestle. Answer: Introduction: Nestle is very active in its promotional campaign and remain in the media limelight. There has been no recent new-product launch by the company. However, the company actively operates the website of the company. These approaches help the company to reach their target customers easily. The recent approach made by the company as a part of their promotional campaign is regarding the concerns related to health issues. Nestle has targeted the youth as well as young parents. In its recent promotional activity, Nestle has come up with the promotional campaign, Creativity Reinvents The Classic, featuring the Grammy award-winning music creator will.i.am (nestle.com.au). The motive behind this campaign is to increase the awareness for fitness to stay energetic and vibrant. Nestle has also turned the attention of parents towards healthy living habits of their children. As a part of the Raising Nutrition Savvy Kids, the company did a campaign and asked more than 1300 parents about their knowledge of child nutrition (nestle.com.au). The campaign highlighted the fact that majority of parents do not understand the importance of healthy habit among their children. Additionally, the parents were also taught to cook healthy food. It can be said that the promotional approach used by the company are very impactful because the products sold by the company include coffee, chocolate, fast foods like noodles, snacks and others are the food substances whose major consumers can be regarded as the youth aged between 20 and 40 years (Alden et al. 2013). Therefore, the promotional campaigns are rightly targeted with right approach. If the promotional campaign of Peters chocolate is compared with the campaign of Nestle, it can be said that the former company focuses more on its product rather than the social concern whereas Nestle always come up with such promotional campaigns that highlight certain issues related to social concern (Czinkota and Ronkainen 2013). Health concerns have been increasing among the consumers. Keeping the same perspective in mind, the company has aimed at people between the age of 20 and 45 years who are lovers of coffee as well. Therefore, it can be said that the company has been targeting its consumers rightly by highlighting recent societal or environmental factors (Meissner 2012). These promotional campaigns can be regarded as one of the major reason that has helped the company to market its product worldwide. The company has been operating in major countries and has been able to compete with the major other companies like Peter, Cadbury and others. Reaching the target group of cons umers using the best possible marketing strategies can help the company to improve their marketing activities (Czinkota and Ronkainen 2013). Impact of worldwide demographic trends on the opportunities for international marketing: Past few decades have witnessed major transformation in the urban dwellers around the world. More and more cities have been evolving with increase in the wealth and power. If urban culture is taken into consideration, it has invited innovation, wealth, talent and creativity. The turbulent nature of the global environment is creating a huge influence on the performance of business. A greying population or a more ethnically diverse brings the opportunity of new demands in the consumer market (Song, Srensen and Yan 2016). These changes have greatly demanded changes in the life style and the work values from one person to another. Greater cultural awareness and the skills of better communication skill have opened the opportunity of better marketing in the international market. There has been increasing impact of social networking sites like Facebook and Twitter that has changed the way of marketing and advertisement in the recent situation. As pointed out by Terpstra Foley and Sarath (2012), that even the politicians from around the world are using the social media platform for their promotional events. These strategies are highly successful because social media platform gives the opportunity of instant feedback from the receivers end. Industries that are set to benefits from the ageing baby boomers: Major industries that gains benefit from the ageing baby boomers belongs to those that operates with the help of internet. With the increasing impact of internet and increasing globalization, connectivity has become very easy. There has been an increase of e-commerce business as well. Online shopping sites like Amazon, eBay, Flipkart and many others to name are utilizing this platform to increase their business (Whitbourne and Willis 2014). Other industries that are set to get benefits from the ageing baby include: Property business: Song, Srensen and Yan (2016) commented that home ownership is very common among the baby boomers. He further added that it is one of the encouraging factors among the baby boomers to own a house. Therefore, there is a great chance in the increase of property business. Health care industries: The baby boomers are very conscious about their health and it has been found that majority of people are investing in the health care. This has lead to the changes in the thinking and approaches made by the government. Therefore, this industry is also increasing (Meissner 2012). Travel industry: The baby boomers are also fond of travelling. It has been estimated that there will be an increase in the travel industry by almost 26%. It is also expected that there is an increasing approach of one night stay at different locations. These approaches automatically increase the chance of travel and tourism industry. Aged-care facilities: With the retirement of the ageing baby boomers, there shall be increasing aged-care facilities as well. There will be an increasing demand of care facilities and retirement villages. Financial planning: Superannuation funds and other financial services have been gaining much importance in the recent perspective. As pointed out by Alden et al. (2013), that the baby boomers are greatly concerned about their financial services and tends to seek financial funds to maximize their income. It is for this reason, the financial planning sector has great opportunity tom prosper in the coming years. References: Alden, D.L., Kelley, J.B., Riefler, P., Lee, J.A. and Soutar, G.N., 2013. The effect of global company animosity on global brand attitudes in emerging and developed markets: does perceived value matter?.Journal of International Marketing,21(2), pp.17-38. Czinkota, M.R. and Ronkainen, I.A., 2013.International marketing. Cengage Learning. Meissner, H.G., 2012.Strategic international marketing. Springer Science Business Media. nestle.com.au. 2016.Home. [online] Available at: https://www.nestle.com.au/ [Accessed 30 Aug. 2016]. Peterschocolate.com. 2016.Peter's Chocolate. [online] Available at: https://www.peterschocolate.com/ [Accessed 30 Aug. 2016]. Song, Y., Srensen, S. and Yan, E.C., 2016. Family Support and Preparation for Future Care Needs Among Urban Chinese Baby Boomers.The Journals of Gerontology Series B: Psychological Sciences and Social Sciences, p.gbw062. Terpstra, V., Foley, J. and Sarathy, R., 2012.International marketing. Naper Press. Whitbourne, S.K. and Willis, S.L., 2014.The baby boomers grow up: Contemporary perspectives on midlife. Psychology Press.

Monday, December 2, 2019

Sk Ii Executive Summary Essay Example

Sk Ii Executive Summary Essay EXECUTIVE SUMMARY: This case examines PG and whether or not it has the ability and means to make SK-II a global brand. Paul de Cesare, President of Max Factor Japan and GLT member of the beauty care GBU, had to recommend one of three alternatives for a global strategy for the SK-II brand: expand into China, build on the brand’s success in Japan, or introduce SK-II to Europe. In doing so, he also had to keep entry strategies for the different markets in mind, and also the organizational change brought about by O2005. e Cesare should recommend the option of growing the SK-II brand in the Japanese market (where it has only 3% share of the $10B beauty market), and introduce the product into major cities of mainland China. In deciding upon which market to enter, two factors are important: 1. The individual country factors must be analyzed and compared with the core competencies of the PG organization. 2. One must understand what the effects of entering new markets will have on the newly created strategic organizational structure of PG under the O2005 plan Overview: The core competencies of SK-II can be replicated easily in the Asian market (Table 1, Appendix, page 6) †¢ The European market has different preferences than the Asian market and very different competitive conditions. †¢ Market share of SK-II is still low in Asia. The promise of success as shown by large growth in Japan, home to Asia’s most sophisticated beauty product consumers, necessitates that the focus should be on this region. However, with the new organizational structure of PG supporting the widespread sale of its successful products, an attempt at entry into the European/ UK market might provide clues of expansion into other Western markets. SK-II: Sources of Success †¢ Well researched and developed product, provides the multi-step process desired in the sophisticated beauty product market of Japan †¢ Service at the counter is strong, leading to customer loyalty